Increase your yield based on actionable data, custom tests improved implementation and per user segment adjustments.
An insane amount of metrics and filters provide deep actionable insight into your websites yield generation.
Run different timeout settings in a session based multivariate split test to find the one with the highest yield.
Test different types of implementation, page layouts, ad placements, ad sizes and find the one with the highest yield per session.
Viewability and CTR has a major impact on yield, therefore we provide a value cpm metric which combines cpm and viewability.
Monitor your demand partners revenue and manage discrepancy by adjusting their bids, accordingly.
Provided mini-graphs on every metric allow you to spot anomalies on the fly, without searching for them.
Fewer ads, smaller ad sizes and different ad placements can lead to a increased yield if the user stays longer. Optimize for session yield.
Filter data on device, os, referrer, utm, custom values... and adjust your implementation on these segments for the optimal yield.
Combine it all for a two digit yield improvement (usually).