Everything you need to know about the product and billing.
Assertive Yield is a comprehensive ad platform designed for publishers and SSPs, offering a suite of tools for total ad revenue management to maximize ad revenue and enhance user lifetime value. Its wrapper combines more than 11 solutions in one, such as advanced yield analytics in real-time, dynamic flooring, a/b testing, and bid request optimization.
With dozens of integrations available, publishers can seamlessly manage their entire ad revenue streams from a single platform. Assertive Yield has native integration with Prebid, besides many other header biddings like Amazon Publisher Service, Google Ad Manager, video players, content recommendations, and more.
Assertive Yield provides revenue data from all revenue sources in real time with an incredibly low reporting latency of only 30 seconds. With an easy setup, the AY script just needs to be inserted on the website page and will collect, normalize, and clean every event on the page. Powered by AI, revenue data can be predicted with 94-98% accuracy and enhanced with actual data when available.
Editorial publishers, performance publishers, SEO publishers, ad networks, media buyers, consultants, and SSPs (traffic shaping) can maximize their revenue and reduce traffic costs by implementing AY solutions. It's an ideal ad revenue management platform for publishers of all sizes, from medium-sized publishers and premium publishers to media conglomerates, e-commerce, and gaming publishers, with more than 70 billion monthly impressions tracked.
Assertive Yield is a trailblazer in innovative publisher-built AI solutions. Our cutting-edge AY next-gen ad revenue management platform equips publisher teams with a comprehensive suite of tools to analyze, optimize, and seamlessly manage their ad inventory, propelling them toward exponential growth. It's the ultimate publisher's platform that provides more than 11 solutions in one, featuring the most granular analytics, accurate revenue predictions (94-98%), powerful dynamic flooring, and no-code A/B/n testing – all in a single source of truth platform to maximize ad revenue and enhance the reader's experience. Programmatic, AdOps, RevOps, development, product, editorial, and direct sales teams, as well as management, finance, and accounting, can streamline their workflows, scale operations, reduce costs, and align teams towards the same goal.