Yield Optimizer
AI-Powered Optimization for Non-Stop Growth
Elevate Revenue, Protect Inventory, and Unleash Smart Bidding Across Prebid, Amazon A9, Open Bidding, and AdX with Dynamic Flooring, Bid Request Optimization, AI Revenue Predictions, and AI Customization.
How we change the game
The old game metrics are viewability, exposure, user sessions, and page views. Now you can access massive, granular data and unlimited metrics across more than 100 dimensions.
Old Game
New Game
Floors manually update in each country, device, partner, and only GAM
Holistic fully automated revenue optimization by AY Machine Learning (Prebid + GAM + Amazon)
Lack of data granularity on floors, one fits all
Set smart floors in real-time: on impression level with user’s CPM information
No flooring at all or updates
Dynamically adjusts to market value – takes visit depth/time into account
Old Game
Floors manually update in each country, device, partner, and only GAM
Lack of data granularity on floors, one fits all
No flooring at all or updates
New Game
Holistic fully automated revenue optimization by AY Machine Learning (Prebid + GAM + Amazon)
Set smart floors in real-time: on impression level with user’s CPM information
Dynamically adjusts to market value – takes visit depth/time into account
Greener Ecosystem by Smart Bid Reduction
Bid request optimization filters out: no-value bid requests, browsers, low-viewability, ad units, and sizes. Increase your win rates with each SSP proving to be a valuable partner for them. Enhance your user experience while improving the SPO.
AI Dynamic Flooring
Built for first-price auctions to support all major platforms, providing transparency and outstanding results to DSPs, which is impossible with GAM and UPRs. Protect your inventory against low-quality ads, high operational expenses, and falling CPMs
Accurate Revenue Predictions
Automate AI predictions on all your key dimensions. Track holistic revenue in your CDP and buy platforms or fire session revenue-related pixels
AI Customization
Free up time and achieve better results by letting AI handle optimization towards YOUR goals with higher granularity and real-time market adjustments
Ready to Win? Discover Now!
A brand-new playbook for every website that monetizes through ads – a digital publisher, an online newspaper, an online dictionary, gaming channels, or retailers – that enables you to scale your optimizations and revenue growth
Hands-Free AI Price Flooring with Yield Optimizer -Yield Optimizer Demo Sessions
In 5 minutes, discover how AI optimization can revolutionize your revenue generation and safeguard your inventory. Learn how you can benefit from real-time flooring optimized for Prebid, Amazon A9, Open Bidding, and AdX, ensuring your ad inventory is never undervalued. Discover more!
Exclusive AY:
Not available anywhere else!
Additional Dimensions
User Segments
UTM Source
UTM Campaign
Layout
DSP
Brand
Additional Metrics
Timeout
Session CPM
BI Integration & Whitelabel
Data Export
Use your own dashboards
Whitelabel
Customize your AY Platform with your company logo
Access & Share Control
Multi-tenant
Grant or deny access to specific entities for different clients
Limited sharing
Define with whom what should be shared
Who's playing AY New Game
Change From Old Game to AY New Game
Improve bidding efficiency, reduce costs, and increase bids by reducing wasteful requests. Play with your data for free!
Frequently asked questions
Everything you need to know about the product and billing.
What is Yield Optimizer?
Assertive Yield Optimizer is a state-of-the-art system that enhances ad optimization by setting up smart floor pricing for publishers on an impression level, leveraging real-time machine-learning predictions within the browser to maximize ad revenue.
How does Yield Optimizer work?
Yield Optimizer provides real-time predictions for every ad impression, considering user value, time of day, and operating system, among other factors, to dynamically adjust floor prices and optimize yield.
How is Yield Optimizer different from other dynamic flooring solutions?
Yield Optimizer differs from other dynamic flooring solutions mainly due to its fully automated, AI-driven approach, a rarity in the industry. It uses AI to accurately predict inventory value. This not only aims to boost CPM through intelligent pricing but also influences buyer behavior by providing precise bid information. Such a method is advanced and adaptable, efficiently responding to both expected and unexpected changes in traffic CPMs, resulting in more effective trading and enhanced revenue optimization compared to traditional methods.
How does yield optimization with dynamic flooring work?
Dynamic flooring is an AI-driven yield optimization technique where floor prices for ad impressions are adjusted in real time based on market conditions, user behavior, and ad performance, to maximize revenue for each ad slot.
