Yield Optimizer

AI-Powered Optimization for Non-Stop Growth

Elevate Revenue, Protect Inventory, and Unleash Smart Bidding Across Prebid, Amazon A9, Open Bidding, and AdX with Dynamic Flooring, Bid Request Optimization, AI Revenue Predictions, and AI Customization.

How we change the game

The old game metrics are viewability, exposure, user sessions, and page views. Now you can access massive, granular data and unlimited metrics across more than 100 dimensions.

Old Game

New Game

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Floors manually update in each country, device, partner, and only GAM

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Holistic fully automated revenue optimization by AY Machine Learning (Prebid + GAM + Amazon)

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Lack of data granularity on floors, one fits all

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Set smart floors in real-time: on impression level with user’s CPM information

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No flooring at all or updates

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Dynamically adjusts to market value – takes visit depth/time into account

Old Game

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Floors manually update in each country, device, partner, and only GAM

failure icon

Lack of data granularity on floors, one fits all

failure icon

No flooring at all or updates

New Game

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Holistic fully automated revenue optimization by AY Machine Learning (Prebid + GAM + Amazon)

success icon

Set smart floors in real-time: on impression level with user’s CPM information

success icon

Dynamically adjusts to market value – takes visit depth/time into account

WEBSITE
WEBSITE
REAL-TIME
Mask over items
Exchanges
Metrics
Dimensions
Google AdX
Amazon
Facebook Audience Network
Index Exchange
AppNexus
Rubicon
ONE by AOL
Sovrn
TripleLift
Teads
Criteo
Sharethrough
OpenX
Session CPM
Viewability
CTR
Timeout
Fill Rate
Win Rate
Session CPM
Viewability
CTR
Timeout
Fill Rate
Win Rate
DSP
Brand
UTM Source
UTM Campaign
Advertiser
Page URL
User Segment
Direct Campaign
Audience Group
DMP Id
Order
Browser
Operating System
Timeout
Layout
Google AdX
Amazon
Facebook Audience Network
Index Exchange
AppNexus
Rubicon
ONE by AOL
Sovrn
TripleLift
Teads
Criteo
Sharethrough
OpenX
Session CPM
Viewability
CTR
Timeout
Fill Rate
Win Rate
Session CPM
Viewability
CTR
Timeout
Fill Rate
Win Rate
DSP
Brand
UTM Source
UTM Campaign
Advertiser
Page URL
User Segment
Direct Campaign
Audience Group
DMP Id
Order
Browser
Operating System
Timeout
Layout

Traffic Shaping for Publishers

Optimize bid requests filtering out: no-value bid requests, browsers, low-viewability, ad units, and sizes. Increase your win rates with each SSP proving to be a valuable partner for them. Enhance your user experience while improving the SPO.

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AI Dynamic Flooring

Built for first-price auctions to support all major platforms, providing transparency and outstanding results to DSPs, which is impossible with GAM and UPRs. Protect your inventory against low-quality ads, high operational expenses, and falling CPMs

Accurate Revenue Predictions

Automate AI predictions on all your key dimensions. Track holistic revenue in your CDP and buy platforms or fire session revenue-related pixels

AI Customization

Free up time and achieve better results by letting AI handle optimization towards YOUR goals with higher granularity and real-time market adjustments

Ready to Win? Discover Now!

A brand-new playbook for every website that monetizes through ads – a digital publisher, an online newspaper, an online dictionary, gaming channels, or retailers – that enables you to scale your optimizations and revenue growth

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Hands-Free AI Price Flooring with Yield Optimizer -Yield Optimizer Demo Sessions

In 5 minutes, discover how AI optimization can revolutionize your revenue generation and safeguard your inventory. Learn how you can benefit from real-time flooring optimized for Prebid, Amazon A9, Open Bidding, and AdX, ensuring your ad inventory is never undervalued. Discover more!

Exclusive AY:
Not available anywhere else!

Additional Dimensions

  • User Segments
  • UTM Source
  • UTM Campaign
  • Layout
  • DSP
  • Brand

Additional Metrics

  • Timeout
  • Session CPM

BI Integration & Whitelabel

  • Data Export

    Use your own dashboards

  • Whitelabel

    Customize your AY Platform with your company logo

Access & Share Control

  • Multi-tenant

    Grant or deny access to specific entities for different clients

  • Limited sharing

    Define with whom what should be shared

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Who's playing AY New Game

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Change From Old Game to AY New Game

Improve bidding efficiency, reduce costs, and increase bids by reducing wasteful requests. Play with your data for free!

Frequently asked questions

Everything you need to know about the product and billing.

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What is Yield Optimizer?

Assertive Yield Optimizer is a state-of-the-art system that enhances ad optimization by setting up smart floor pricing for publishers on an impression level, leveraging real-time machine-learning predictions within the browser to maximize ad revenue.

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How does Yield Optimizer work?

Yield Optimizer provides real-time predictions for every ad impression, considering user value, time of day, and operating system, among other factors, to dynamically adjust floor prices and optimize yield.

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How is Yield Optimizer different from other dynamic flooring solutions?

Yield Optimizer differs from other dynamic flooring solutions mainly due to its fully automated, AI-driven approach, a rarity in the industry. It uses AI to accurately predict inventory value. This not only aims to boost CPM through intelligent pricing but also influences buyer behavior by providing precise bid information. Such a method is advanced and adaptable, efficiently responding to both expected and unexpected changes in traffic CPMs, resulting in more effective trading and enhanced revenue optimization compared to traditional methods.

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How does yield optimization with dynamic flooring work?

Dynamic flooring is an AI-driven yield optimization technique where floor prices for ad impressions are adjusted in real time based on market conditions, user behavior, and ad performance, to maximize revenue for each ad slot.

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