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Exploring publisher trends: the dynamics in the programmatic advertising landscape
Breaking Free from AMP in 2024: Top 7 Challenges and Groundbreaking Solutions for Publishers
Cookieless Tracking: What are the Impacts of the Topics API on Publishers?
Exploring publisher trends: the dynamics in the programmatic advertising landscape
As a pioneering force in the programmatic advertising segment, Assertive Yield unveils its Q1'24 Publisher Trends - Global Programmatic & Ad Revenue AY Industry Insights. This meticulously crafted st...
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7 Reasons You Should be Looking Beyond Viewability & Others to Maximize Publisher Revenue
Discover why the viewability metric is just the tip of the iceberg for publishers, and the impacts of other metrics such as CTR, Ad refresh, Ad density, and more on publishers' revenue generation. Thi...
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Cookieless Browsers: Exploring New & Effective Alternatives for Publishers
Dive into innovative solutions and alternatives for publishers to navigate the impending cookieless world. Hear from industry experts as we explore Seller-Defined Audiences, Contextual Targeting, Univ...
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Cookie depreciation: what is its impact on publishers?
Discover the evolving landscape of programmatic advertising amidst third-party cookie depreciation. Explore challenges, alternatives, and consumer responses, and uncover the impact on publishers' reve...
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Exploring publisher trends: the dynamics in the programmatic advertising landscape
Read more
Breaking Free from AMP in 2024: Top 7 Challenges and Groundbreaking Solutions for Publishers
Read more
Cookieless Tracking: What are the Impacts of the Topics API on Publishers?
Read more
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Industry Insights
2023 Trends and Predictions in Programmatic Advertising