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Discover the latest advancements in our product features, cutting-edge Programmatic technology, innovative solutions, and real-time updates.

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  • AI Optimization
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Programmatic Trends

Cookieless Tracking: What are the Impacts of the Topics API on Publishers?

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Ad Revenue Management

Assertive Yield Product Updates: 360 Panorama, AI Layouts, Cookie Deprecation Reports, and more!

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Data Intelligence

Why is INP replacing FID in 2024? How can publishers measure and optimize it?

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Programmatic Trends

AI in programmatic advertising: top use cases for publishers in 2024

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Ad Revenue Management

Ad management platform for publishers: build in-house vs. buy pubtech solutions

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AI Optimization

Dynamic flooring: What is it and how do you master floor pricing as a publisher?

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Ad Revenue Management

Bid Shading in programmatic advertising: all you need to know

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Ad Revenue Management

How can publishers build the optimal ad stack for 2024?

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Ad Revenue Management

A/B testing for publishers: 6 ideas for programmatic and UX optimization

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Programmatic Trends

Publisher Trends: Global Programmatic and Ad Revenue Insights

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Ad Revenue Management

Boosting RPM: Challenges Publishers Should Overcome in A/B Testing to Recover from Ad Spend Slowdown in 2023

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Ad Revenue Management

What Is A/B/n Testing? 7 Reasons A/B/n Testing will boost your performance

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Data Intelligence

7 Reasons You Should be Looking Beyond Viewability & Others to Maximize Publisher Revenue

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Data Intelligence

11 Crucial Metrics for Enhancing User Experience and Driving Revenue Growth in Publishing

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